How it came about:
When the SickKids Atrium was receiving its finishing touches
in 1992, the construction firm faced a challenge. Streams of people continually
poured through the doors at SickKids and needed to be directed around
construction, or onto alternate pathways when a whole section was closed off
(like Main Street,
down the centre of the hospital, while it was being finished).
How to show them where to go? A creative assistant came up
with the answer. Lay acrylic footprints where you want people to go and have
someone at the information desk instruct people to “follow the footprints.”
Messias Farias, now a project manager in Facilities
Development at The Hospital for Sick Children, was then working for the
contractor finishing the Atrium. It was
his task to lay the footprints and to remove and re-lay them as work zones
moved.
The idea worked. The footprints were easily seen and easily
followed, and, thanks to Messias’ hard work, fairly easily moved for
re-direction.
They were also a hit. Small children coming to the hospital
would step their way along the footprints – it became a favourite game. When
construction was finished, Mike Strofolino, then President and CEO of SickKids,
asked that they be placed permanently down Main Street.
Messias was the man for the job. He says he wanted to make the permanent
prints spaced for a child and considered bringing in his little girl to space
them. But no, all the footprint moving –
including the permanent installation – had to be done late at night, too late
for a little one to be out of bed. So Messias improvised by imagining his
daughter’s little steps and peeled and placed the vinyl where she might have
trod, one print at a time.
How they are made to
last:
The footprints are a 3M product that was specially made for
SickKids. They had to be especially tough to endure the heavy traffic. Today
they cost $13.75 apiece.
They have, in their 17-year life (1992-2009), had to be
replaced five times, and they have just been renewed yet again. The hospital’s
Housekeeping team does the job – removing layers of wax and sealer, then the
footprint and laying the new one. Then a fresh coat of sealer finishes the job.
The multicoloured footprints in Main Street are the first laid – later
others in a plain orange were added leading the way to the food court in the
Hill wing.
The Footprints and
Philanthropy
Besides bringing delight to our little visitors (and most
staff admit they have traced the walk as well) the footprints continue to serve
our philanthropy. For a series of telethons in the mid 90s, they helped
volunteers find their way to their dinner!
The phone bank where the volunteers were working was some distance from
where food was set up, so the instruction to volunteers was, “Follow the
Footprints.”
And last, they provided an opportunity to honour the
generosity of one of SickKids leaders and best friends. Jim Pitblado, a long-serving
board member at SickKids, had made numerous, generous gifts to SickKids,
culminating in funding for the first research Chair at the SickKids Research
Institute. There was nothing in the hospital
or Research Institute that acknowledged his long history of philanthropy and
leadership. So, on February 23, 2004 – six years to the day after the
inauguration of the Pitblado Chair in Cell Biology (February 23, 1998) –
SickKids Foundation dedicated the Jim Pitblado Footpath in his honour.